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and Techniques to Overcome it

Your Coachee has an addiction and doing things with excess – eating, drinking, gambling, drugs, spending, sex, cellphone, work – often trying to fill an emotional emptiness inside him/her.

NLP Techniques: Anchoring & Swish

Anchoring is a powerful Neuro-Linguistic Programming (NLP) technique to anchor a feeling in the nervous system. Swish is a technique to reprogram the brain associating a trigger action with pleasure.

Try to find any potential disgust of your coachee with the unwanted behavior (Eating disorder: how he/she feels after eating? For smokers, impact on his/her children? image of dark lungs?). To help cigarette addicts, Tony Robbins famously locking them up in a room and forcing them to smoke packets and packets, until disgust, reprogramming their brains from pleasure to disgust.

GoMasterCoach app, including NLP Training

3 Key Strengths

People who use their strengths every day are:

  • 3 times more likely to report having an excellent quality of life, 

  • 6 times more likely to be engaged at work,

  • 8% more productive,

  • 15% less likely to quit their jobs.

Ask your Coachee to identify his/her key strengths:

What does your Coachee gets complimented on? What do his/her friends value? What do colleagues or boss value? What does your Coachee like about himself/herself? When does he/she feel in the flow?

GoMasterCoach app, including Strengths


Mindfulness is a technique to maintain moment-by-moment awareness of our thoughts, feelings, bodily sensations, and surrounding environment, through a gentle and nurturing lens. The Coachee pays attention to his/her thoughts and feeling without judging them. The thoughts are tuned into sensing in the present moment rather than rehashing the past or imagining the future.

There are many Mindfulness Techniques. One of our favorite ones is the box technique. Tell your coachee to: "breathe in deeply by the nose for 4 seconds, hold it for 4 seconds, breathe out by the mouth for 4 seconds, hold it." [Repeat].


GoMasterCoach app, including Mindfulness Techniques


Visualisation is a simple yet powerful technique during which your Coachee sits in a comfortable position, close his/her eyes and imagine — in as vivid detail as possible the outcome. 

Ask your Coachee to relax and close his/her eyes. "Imagine yourself in one year. How will you be because of this addiction? Implications on your family and friends? How will you feel? Now in 5 years.. [similar questions] .. now in 10 years [similar questions]. You see yourself in the mirror. What will you tell yourself?

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Common Symptoms

  • Craving Access

  • Restlessness

  • Anger or irritability

  • Difficulty concentrating

  • Sleep problems

  • Feeling a void

4 Techniques

to Help Overcome Addiction


  • The Impostor Syndrome: Becoming an Authentic Leader, by Harold Hillman, Chris Abernathy, et al

  • The Mindfulness Workbook for Addiction: A Guide to Coping with the Grief, Stress and Anger that Trigger Addictive Behaviors (A New Harbinger Self-Help Workbook), by Rebecca E. Williams PhD and Julie S. Kraft MA

  • Coach's Casebook, by Kim Morgan

  • Compassion for All Creatures, by Janice Gray Kolb

  • Perfectionism: A Practical Guide to Managing "Never Good Enough", by Lisa Van Gemert

  • The Fulfillment of All Desire, by Ralph Martin

  • Happier: Learn the Secrets to Daily Joy and Lasting Fulfillment, by Tal Ben-Shahar

  • The Disease To Please: Curing the People-Pleasing Syndrome, by Harriet B. Braiker

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