Event Overview

Date and time:

July 29, 2026

5 - 6PM SGST

Time and place

Online

July 29, 2026

5 - 6PM SGST

Event Description

Most coaches have unknowingly optimised their LinkedIn profiles for the wrong audience.

LinkedIn's 2026 algorithm - 360Brew - has fundamentally changed how content is distributed. It no longer cares how often you post, whose posts you like and how many followers you have. It is reading your profile, your posts, and your engagement patterns as a single signal, and using all three to decide whether you belong in front of your ideal client - or someone else's.

In this one-hour virtual workshop, Natalia Poliakova - ICF coach (in training), LinkedIn Pro user, and fractional sales leader - shares what she has learned from applying these principles to her own practice. What actually works, what she has tested, and where she has seen people consistently lose visibility without knowing why.

This session is designed for coaches who are already active on LinkedIn and want to understand why their effort is not translating into the right visibility. It covers three mechanics that now determine whether a coach gets discovered or ignored: Dwell Time, Interest Clusters, and Engagement Depth.

You will leave with a clear picture of where your LinkedIn presence currently stands - and the three things most coaches need to fix first.

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About The Speaker

"When I left my corporate career after 24 years at Intel, my LinkedIn profile went blank overnight. The big brand name that had shielded me for years was gone. There were no product launches to repost, no leadership announcements and no corporate news cycle to ride along with.
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So instead, I started posting my random thoughts on LinkedIn: a gravel race in Malaysia, despite my fear of stray dogs in rural villages. I wrote about a calligraphy and mandala workshop - the first thing in years that had made me slow down and create something with my own hands. I designed, built and delivered an AI workshop for an underprivileged community in Cambodia entirely on my own.
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People started showing up in my DMs: 'Natalia, what's life like outside of corporate? How do I get there?' This made me realise that I could turn it into a career.
If you want to establish a presence as a coach, my only advice is to start with something. Anything. No client will find you while you're waiting to feel ready – you have to put yourself out there, even if it makes you feel uncomfortable and alone with your thoughts. You have to let the world look at you and react.
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I have completed 60 hours of GMC training, am on the path to ICF ACC and have completed 25% of my coaching hours. Join the session if you're done with "I'm fine" as an answer to how to get yourself out in the wild wild west of LinkedIn." - Natalia Poliakova

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Event Fee

FREE

Professional coach with a rocket and growth graphics representing coaching business growth, visibility, and client attraction.

LinkedIn for Coaches: Client Leads, Referrals, and Scaling

Practical insights to help coaches improve their LinkedIn visibility and attract the right clients.

English-speaking

Online

Upcoming Event

July 29, 2026

1 Hour

Event Description

Most coaches have unknowingly optimised their LinkedIn profiles for the wrong audience.

LinkedIn's 2026 algorithm - 360Brew - has fundamentally changed how content is distributed. It no longer cares how often you post, whose posts you like and how many followers you have. It is reading your profile, your posts, and your engagement patterns as a single signal, and using all three to decide whether you belong in front of your ideal client - or someone else's.

In this one-hour virtual workshop, Natalia Poliakova - ICF coach (in training), LinkedIn Pro user, and fractional sales leader - shares what she has learned from applying these principles to her own practice. What actually works, what she has tested, and where she has seen people consistently lose visibility without knowing why.

This session is designed for coaches who are already active on LinkedIn and want to understand why their effort is not translating into the right visibility. It covers three mechanics that now determine whether a coach gets discovered or ignored: Dwell Time, Interest Clusters, and Engagement Depth.

You will leave with a clear picture of where your LinkedIn presence currently stands - and the three things most coaches need to fix first.

‍